0

How to Create a Google Map with Pinpoints

Posted by Brian Lee on February 26, 2015 in Marketing

I never understand why companies continuously change their procedures. What’s worse, most don’t explain the new procedures to their customers. Google is guilty of this when it changed how to make a Google map with pinpoints. As of March 5, 2015, here are the new steps:

  1. Log into your Google account (e.g. Gmail). Note: all maps you create will be saved to your Google Drive.
  2. Go to google.com/mymaps or google.com/maps/d.
  3. Choose Create a Map. From here, there are numerous ways to begin.
  4. For example, you can type in a location in the search bar at the top of the screen. That location will be noted with a green pin. To add it to your map, click on the green pin and choose “Add to map.”
  5. Repeat step four until you have all the pinpoints added.

Google allows you to have multiple layers, each with its own set of pinpoints, on one map. You automatically start with an “Untitled layer” (rename by clicking on the three dots and choosing “Rename this layer”). Add more by clicking on “Add layer.”

In addition, Google allows you to import a list of locations saved as a CSV, XLSX or KML file. Under your layer, before you add any pinpoints, click on “Import.”

Share

Tags:

 
-

Public involvement meetings announced for WIS 19 study

Posted by Brian Lee on February 19, 2015 in Client news

FOR IMMEDIATE RELEASE
Feb. 13, 2015

Contact:
Franco Marcos, WisDOT study manager
(608) 246-3860; Franklin.Marcos@dot.wi.gov

Public involvement meetings announced for WIS 19 study in Dane, Jefferson County

Meetings to be held in Waunakee and Sun Prairie

The Wisconsin Department of Transportation (WisDOT) Southwest Region will hold two public involvement meetings to discuss the planning study underway for the WIS 19 corridor in Dane and Jefferson County. The study extends from US 12 (Town of Springfield) to WIS 89 in the City of Waterloo.

This is a planning-level preservation study in which the primary goal of the study is to document the existing and forecasted corridor conditions along WIS 19. This study will develop a long-range plan to manage, preserve, and extend the useful life of the WIS 19 corridor. The study involves evaluating the existing roadway conditions, identifying deficiencies and concerns, and analyzing conceptual roadway improvements to improve safety and mobility.

The meetings will be held on the following dates:

Wednesday February 25, 2015
4:30 to 7 p.m.
Prairie View Middle School, 400 North Thompson Road, Sun Prairie WI 53590

Wednesday March 11, 2015
4:30 to 7 p.m.
Waunakee Middle School, 1001 South Street, Waunakee, WI 53597

The public can attend anytime between 4:30 and 7 p.m. to review displays and other study materials, ask questions, and provide comments. WisDOT project staff will be available to explain the study process and answer questions. A brief presentation will be held at 5:30 p.m. at each location.

The meeting facilities are wheelchair accessible. People who are deaf or hard of hearing and need an interpreter may arrange for one by contacting WisDOT’s Region Communications Manager Michael Bie at (608) 246-7928, or michael.bie@dot.wi.gov, no later than three working days prior to the meeting.

Information about the WIS 19 study can be found at the study web page: http://www.dot.wisconsin.gov/projects/sw.htm

###

Share

Tags:

 
-

Using Twitter for Energy and Utility Project Siting

Posted by Brian Lee on February 12, 2015 in Social media

Introduction

Twitter is a microblog, allowing you 140 characters at a time to share your thoughts and spread your messages. It’s a required social media platform for any B2C company.

Why Use Twitter for Energy and Utility Project Siting

Twitter can be considered the mouth and ears of a company. The mouth portion will help you generate awareness of your project, especially to audiences (e.g. residents and businesses) who are located in the project area or corridor.

Meanwhile, the ears portion allows you to monitor conversations to determine trends, sentiments and the issues most pertinent to your audiences, all of which are important in public outreach.

How to Use Twitter for Energy and Utility Project Siting

Begin by creating an account for the project, then follow (connect with) relevant accounts to build your audience’s awareness of your project–this occurs each time you follow someone, as they will receive a notification that you are following them. As the number of people following you increases, make sure to provide good content and updates daily.

You also should perform regularly keyword and hashtag searches to monitor conversations and clear up any misinformation. Since people can send you messages, be prepared to answer questions as well.

For More Information

Please contact Brian Lee, brian [at] experiencerevelation.com or 608-622-7767.

Share

Tags:

 
-

Welcome Gabrielle!

Posted by Brian Lee on February 3, 2015 in Revelation

Gabrielle Moehrke is our PR intern for this spring. Hailing from Thiensville, Wis., she is a senior at the University of Wisconsin studying both strategic communications and French and will graduate this spring. Gabrielle previously interned at a non-profit in Milwaukee and also wrote for the Badger Herald student newspaper.

Share

Tags:

 
-

Super Bowl ads: staff opinions

Posted by Taylor Thomas on February 2, 2015 in Sports, Television

BRIAN:
Instead of picking a favorite, I want to talk about how many sets of commercials used the same elements. For example:

  • Both Toyota and Microsoft followed the life of someone with prosthetic legs.
  • Both Carnival and Toyota used a recording of a famous speech to overlay over b-roll.
  • Both Sprint and Discover featured a screaming goat.

To me, it just goes to show that you have to work really hard to stand out from the crowd. You may think you have a unique idea, or you may think you’re the only one taking advantage of something trendy, but in all likelihood, someone else is doing the same thing.

TAYLOR:
In between being a disgruntled Colts fan (#DeflateGate) and planning a wedding, I managed to watch a bit of the Super Bowl. The ad that stood out to me most was McDonald’s ‘Pay With Lovin’. Earlier in the week, the company teased it was going to announce a new form of payment which, we now know, includes hugs, selfies and high-fives. I think McDonald’s did a great job of incorporating its longtime slogan of “I’m Lovin’ It” to something time-related with Valentine’s Day. Also, who doesn’t like free hamburgers!

GABRIELLE:
One of the only Super Bowl ads that really stuck out to me this year was Dove Men’s Care. The majority of Dove advertisements I’ve seen in the past are typically marketed toward women through images of natural beauty and empowerment. This time I thought it was great they focused on men. I really liked how they framed the “Real Strength” of men through the videos of fathers caring for their children. They did a great job of evoking emotions and challenging gender stereotypes.

Share

Tags:

 
-

Using SlideShare for Energy and Utility Project Siting

Posted by Brian Lee on January 29, 2015 in Social media

Introduction

With more than 60 million monthly visitors, SlideShare is the world’s largest network for sharing presentations. Users may upload their presentations in formats including PowerPoint, Keynote, Open Office, PDF and video. As a result, SlideShare is a key social media tool for educating target audiences during a public involvement campaign for your energy or utility project.

Why Use SlideShare for Energy and Utility Project Siting

SlideShare takes your uploaded presentation and formats it for web-based viewing. All the text becomes searchable in search engines such as Google, so people searching for information on your project may stumble upon your presentation.

It’s important to educate your stakeholders and churn out as much information as possible to stem the tide of misinformation that typically circulates from opponents.

How to Use SlideShare for Energy and Utility Project Siting

What information, displays or presentations would you normally provide during a town hall meeting or open house event? Anything from diagrams, inforgraphics, maps, fact sheets, videos and more can and should be converted to a SlideShare presentation.

From there, make sure to distribute the SlideShare presentations to your website, blog, Facebook page, etc. to get more mileage out of them. SlideShare also provides analytics so you can see how many times your presentation was viewed and downloaded and where traffic came from.

For More Information

Please contact Brian Lee, brian [at] experiencerevelation.com or 608-622-7767.

Share

Tags:

 
-

Wizard World Comic Con Attendees to Receive ‘The Walking Dead #1′ Limited Edition Exclusive Variant Cover

Posted by Brian Lee on January 26, 2015 in Client news

FOR IMMEDIATE RELEASE
Jan. 26, 2015

Contact:
Jerry Milani, Wizard World, 646-512-5022, pr@wizardworld.com
Brian Lee, Revelation PR, 608-622-7767

Wizard World Comic Con Attendees to Receive ‘The Walking Dead #1′ Limited Edition Exclusive Variant Cover

‘Deadpool’ Creator to Draw Third Cover in 2015 Series Available at Alliant Energy Center for Full-Price Attendees; VIP Fans Get Additional B&W Sketch Cover at Registration

(MADISON, Wis.)— Wizard World, Inc. (OTCBB: WIZD) and Skybound, Robert Kirkman’s imprint at Image Comics, today announced that noted creator Rob Liefeld will draw the third in a yearlong series of Limited Edition Exclusive Variant Covers of “The Walking Dead #1” comic, to be provided free to all full-price attendees at the inaugural Wizard World Madison Comic Con Feb. 6-8 at the Alliant Energy Center.

The exclusive “The Walking Dead #1” edition will be produced in extremely limited quantities and is available at registration to fans only at the Alliant Energy Center while supplies last. VIP attendees will receive an additional black & white sketch version of the comic.

In the early 1990s, the self-taught artist Liefeld became prominent due to his work on Marvel Comics’ The New Mutants and later X-Force. Later he published Youngblood #1 by Image Comics. His creations Deadpool, Cable, Youngblood and X-Force helped change the comic book landscape and remain staples of both Marvel and Image comics.

“As the co-creator of Deadpool and one of the most influential and important artists of the past 25 years, Rob has cemented his place among the top talents,” John Macaluso, Wizard World CEO, said. “Rob was one of the earliest supporters of ‘The Walking Dead’ and Robert Kirkman, and we are thankful he did such an amazing cover for the fans of Madison.”

The artists for future books will be announced as they are selected. A similar series in 2013 featuring exclusives of “The Walking Dead #1” proved to be wildly popular with fans.

Stars of “The Walking Dead” TV series scheduled to attend Wizard World Madison Comic Con include Emily Kinney, Josh McDermitt and Michael Rooker. Other top celebrities on-hand include Ian Somerhalder (“The Vampire Diaries”), William Shatner (“Star Trek”), Bruce Campbell (“The Evil Dead”), Brett Dalton (“Marvel’s Agents of S.H.I.E.L.D”), Kristin Bauer (“True Blood”), WWE® Divas The Bella Twins™ and many others.

In addition to Liefeld, Artist Alley at Madison Comic Con will feature Neal Adams (“Batman,” “Green Lantern”), Mike Zeck (“Spider-Man,” “Punisher”), James O’Barr (Creator, “The Crow”), Michael Golden (“Hulk,” “X-Men”), Tom DeFalco (Marvel Comics), Phil Ortiz (“The Simpsons,” “Muppet Babies”), Mike Grell (“Warlord,” “Action Comics”), Arthur Suydam (“Marvel Zombies,” “Army of Darkness”) and more.

Wizard World Comic Con events bring together thousands of fans of all ages to celebrate the best in pop-fi, pop culture, movies, graphic novels, cosplay, comics, television, sci-fi, toys, video gaming, gaming, original art, collectibles, contests and more. Wizard World Comic Con Madison show hours are 3-8 p.m. Friday, Feb. 6; 10 a.m. – 7 p.m. Saturday, Feb. 7; and 11 a.m. – 5 p.m. Sunday, Feb. 8. For more information, visit http://wizd.me/MadisonPR.

About Robert Kirkman
Robert Kirkman is the creator of many popular comic books, including the Eisner Award-winning The Walking Dead, long-running Invincible, all-ages Super Dinosaur, and the new exorcism comic, Outcast which was released in June 2014 and recently received a pilot pickup for CINEMAX with Fox International. Since entering the comics scene with his self-published cult-hit Battle Pope in 2000, the Kentucky native has risen to fame as one of the most successful names in comics and entertainment. In 2008, Kirkman became a partner at Image Comics, and in 2010, he opened Skybound, his own imprint at Image, which publishes his titles as well as other original work. That same year, Kirkman continued to expand his presence in the entertainment industry, becoming a creator, executive producer and writer on The Walking Dead television show. The show is in production on its fifth season and has become the highest-rated basic cable drama of all time. To date The Walking Dead is the #1 on television among the coveted 18-49 demo. Kirkman is also slated to executive produce AMC’s upcoming The Walking Dead companion series. Under the Skybound Entertainment umbrella Kirkman wrapped production on his first feature film, Air, starring The Walking Dead’s Norman Reedus and Academy Award-nominated actor Djimon Hounsou.
About Skybound Entertainment
Since opening its doors in 2010, Skybound Entertainment has grown into a multiplatform entertainment company. Skybound CEO Robert Kirkman is creator of the award-winning The Walking Dead comic book series, the inspiration for the hit TV show of the same name where he serves as creator and executive producer. To date The Walking Dead is the #1 on television among the coveted 18-49 demo. Skybound Entertainment and Kirkman just wrapped production on their first feature film, Air, starring The Walking Dead’s Norman Reedus and Academy Award-nominated actor Djimon Hounsou. The film is slated to be released in the spring of 2015. Skybound released Kirkman’s new exorcism comic, Outcast, in June 2014 which recently got the green light for a television pilot with CINEMAX and Fox International. Kirkman will serve as creator and executive producer of the series. Skybound Entertainment and digital entertainment company Maker Studios recently announced a deal for the studio to produce and air four digital series based off Skybound IPs. Comic book titles published by Skybound include The Walking Dead, the superhero-comic Invincible, all-ages comic Super Dinosaur, the revenge drama Dead Body Road, and heist comic Thief of Thieves. Skybound also creates a wide range of merchandise, including video games, apparel, board games, and action figures. For more information, please visit Skybound online at www.skybound.com and www.thewalkingdead.com.
About Wizard World
Wizard World (OTCBB: WIZD) produces Comic Cons and pop culture conventions across North America that celebrate the best in pop-fi, pop culture, movies, television, cosplay, comics, graphic novels, toys, video gaming, sci-fi, gaming, original art, collectibles, contests and more. A first-class lineup of topical programming takes place at each event, with celebrity Q&A’s, the Wizard World Film Festival, comics-themed sessions, costume contests, movie screenings, evening parties and more. Wizard World also produces socialcon featuring social media stars and will be launching ConTV, a digital media channel in partnership with leading independent content distributor Cinedigm™ (NASDAQ: CIDM).

###

Share

Tags:

 
-

Wizard World Comic Con to Host Party for Fans, Celebrities

Posted by Brian Lee on January 22, 2015 in Client news

FOR IMMEDIATE RELEASE
Jan. 22, 2015

Contact:
Jerry Milani, Wizard World, 646-512-5022, pr@wizardworld.com
Brian Lee, Revelation PR, 608-622-7767

Wizard World Comic Con to Host Party for Fans, Celebrities

(MADISON, Wis.)—Fans, celebrities and members of the media will intersect for an evening during “Kick Off the Con,” three parties taking placing concurrently at 7 p.m. on Thursday, Feb. 5, at the Brink Lounge, Brass Ring and High Noon Saloon in advance of Wizard World Comic Con Madison, Wizard World, Inc. (OTCBB: WIZD) announced today.

Tickets are $10 each and provide admission to all three Kick Off the Con events located at 701 E. Washington Ave. Attendees can enjoy Wizard World Comic Con-related screenings and celebrity discussions at the High Noon Saloon, a costume contest at the Brink Lounge and Comic Con trivia at the Brass Ring.

“Kick Off the Con is our unique way of providing fans and media a sneak peek at what they will be enjoying at Wizard World Comic Con Madison,” Wizard World CEO John Macaluso said. “Anyone coming to the show should attend this event for the ultimate weekend experience.”

Lou Ferrigno (“The Incredible Hulk”) and Jason David Frank (“Mighty Morphin Power Rangers”) are among several celebrities expected to attend Kick Off the Con.

Wizard World Comic Con Madison takes place Feb. 6-8 at the Alliant Energy Center. The events bring together thousands of fans of all ages to celebrate the best in pop-fi, pop culture, movies, graphic novels, cosplay, comics, television, sci-fi, toys, video gaming, gaming, original art, collectibles, contests and more.

William Shatner (“Star Trek”), Brett Dalton (“Marvel’s Agents of S.H.I.E.L.D.”), Emily Kinney (“The Walking Dead”), WWE® Divas The Bella Twins™, Josh McDermitt (“The Walking Dead”) and Kristin Bauer (“True Blood”) headline the roster of celebrity guests scheduled to attend the pop culture extravaganza. For more on the 2015 Wizard World Comic Con Madison, visit http://wizd.me/MadisonPR.

About Wizard World
Wizard World (OTCBB: WIZD) produces Comic Cons and pop culture conventions across North America that celebrate the best in pop-fi, pop culture, movies, television, cosplay, comics, graphic novels, toys, video gaming, sci-fi, gaming, original art, collectibles, contests and more. A first-class lineup of topical programming takes place at each event, with celebrity Q&A’s, the Wizard World Film Festival, comics-themed sessions, costume contests, movie screenings, evening parties and more. Wizard World also produces socialcon featuring social media stars and will be launching ConTV, a digital media channel in partnership with leading independent content distributor Cinedigm™ (NASDAQ: CIDM).

###

Share

Tags:

 
-

PR and SEO’s relationship

Posted by Taylor Thomas on January 19, 2015 in Public relations

On face value, SEO and public relations don’t seem like they can integrate, but I can think of a clear example.

One aspect of PR includes media relations. You work hard to pitch a story, and your efforts pay off when it gets placement, let’s say in a major publication like the Wall Street Journal. Even better, the author includes a link to your company or client’s website (in the online version of the story).

The inbound link is valuable because it means a third party is lending its credibility to your site, an important part of the formula that search engines use to rank websites.

This tactic is something that most SEO-only consultants can’t offer. Think of it as a value-add for working with a PR practitioner.

Share

 
-

Using Facebook for Energy and Utility Project Siting

Posted by Brian Lee on January 15, 2015 in Social media

Introduction

Facebook’s popularity, along with its ability to combine photos, videos and commentary, makes it a requisite social media tool for any energy and utility project, especially those that require public involvement.

Why Use Facebook for Energy and Utility Project Siting

Let’s start by explaining that Facebook is best used for customer retention, not customer acquisition, meaning that visitors or fans of your page are likely to already be familiar with your project.

Customer retention can consist of up-selling, re-selling, loyalty marketing, referrals and customer service. The last two items on that list are what you should focus on.

How to Use Facebook for Energy and Utility Project Siting

Referrals: Don’t take this literally. In this case, we want the target audience, especially those who are proponents and neutral, to propagate key messages, events and other important (and accurate) information. More specifically, we want the audience to either use Facebook’s share tool to pass along our key messages to their connections, and/or we want them to spread the information they read on our Facebook page by other means, such as verbally.

Customer Service: Facebook is your opportunity to respond to any questions or concerns in a public manner. This is a good strategy for demonstrating your transparency and caring for what the public is thinking about. In addition, use Facebook as another means of public involvement and engagement. For example, you can solicit feedback, take informal polls and have the public rank what’s important to them.

For More Information

Please contact Brian Lee, brian [at] experiencerevelation.com or 608-622-7767.

Share

Tags:

Copyright © 2011-2015 Revelation PR, Advertising & Social Media Blog All rights reserved.
Desk Mess Mirrored v1.8.1 theme from BuyNowShop.com.