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Five Things to Include in Your Health Tech Investor Update Letter

Posted by Brian Lee on March 16, 2017 in Marketing

INTRODUCTION Regardless if you have one investor or 12, or you’re in your angel round or Series B, you need to keep your investors updated regularly. But how do you write an investor letter? Should it be short or long? Do you keep it high level or go into details? The key is to cover […]

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Seven Tips to Improve Your Healthcare IT Tradeshow Marketing

Posted by Taylor Kennedy on March 3, 2017 in Marketing

INTRODUCTION Healthcare tradeshows provide a one-stop shop to keep up with industry trends, develop new contacts and drive new leads. According to┬áCEIR, 81 percent of tradeshow display attendees have buying authority. With the right marketing strategy, tradeshows can provide your health tech company with increased brand awareness and direct sales opportunities. Here are seven healthcare […]

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Joining the other side

Posted by Brian Lee on March 1, 2017 in Marketing, Public relations

Kobe Bryant’s agent, Rob Pelinka, will soon be joining the Los Angeles Lakers as the team’s general manager, according to reports. The media have been questioning whether Pelinka will be a good fit, seeing how he has no front office experience, and all of his contract negotiations have always been from the player’s side, not […]

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