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Staying on Message in Your Healthcare IT Investor Pitch

Posted by Taylor Kennedy on August 23, 2017 in Public relations

INTRODUCTION According to TechRepublic, health tech venture funding deals increased 200 percent between 2010 and 2014. To increase your likelihood of securing seed or venture funding, it’s important to drive home themes or assertions while selling your idea. Here are tips to help stay on message in your healthcare IT investor pitch. Develop talking points. Your talking points need […]

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It doesn’t matter what United does, part 2

Posted by Brian Lee on July 27, 2017 in Public relations

As predicted, United Airlines came out of its fiasco from a few months ago essentially unscathed. I had asserted previously that it didn’t matter what United Airlines did to restore its image, because consumers are faced with few choices when flying. An article in today’s New York Times titled “The Boycott That Wasn’t” revealed that […]

 
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How Hotels Can Measure Internal Communication Efforts

Posted by Taylor Kennedy on July 18, 2017 in Public relations

INTRODUCTION A study by Staffbase revealed that good internal communication provides constant feedback and purpose, which increases employee engagement, which in turn decreases turnover rates and ultimately saves the company money. At the same time, when your hotel employees are happy, so are your guests, according to Forbes. Here are ways hotels can measure its internal […]

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