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Facebook adds scrapbook feature

Posted by Taylor Thomas on April 3, 2015 in Social media

Children under the age of 13 can now have a presence on Facebook, sort of. Facebook recently announced its latest feature, which allows parents to tag photos of their children (or pet) to create a scrapbook. To start a scrapbook for your child, go to your profile, click on “About” and click on “Family and [...]

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Facebook May Host News Content

Posted by Gabrielle Moehrke on March 27, 2015 in Social media

This week, the New York Times released an article stating that Facebook has been in contact with half a dozen media companies to begin testing a new format to host news content inside Facebook rather than linking back to the publisher’s website. Facebook believes that the time it takes to open up the link on [...]

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Twitter and Rhapsody to work together

Posted by Taylor Thomas on March 20, 2015 in Marketing, Social media

Music legality and streaming have been hot topics, especially at the annual SXSW Conference in Austin, Texas. This week it was announced that Twitter and Rhapsody have joined forces so users can now stream full-length tracks on the app even if they don’t have a subscription. This feature can be made possible due to Twitter’s [...]

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Using Twitter for Energy and Utility Project Siting

Posted by Brian Lee on February 12, 2015 in Social media

Introduction Twitter is a microblog, allowing you 140 characters at a time to share your thoughts and spread your messages. It’s a required social media platform for any B2C company. Why Use Twitter for Energy and Utility Project Siting Twitter can be considered the mouth and ears of a company. The mouth portion will help [...]

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Using SlideShare for Energy and Utility Project Siting

Posted by Brian Lee on January 29, 2015 in Social media

Introduction With more than 60 million monthly visitors, SlideShare is the world’s largest network for sharing presentations. Users may upload their presentations in formats including PowerPoint, Keynote, Open Office, PDF and video. As a result, SlideShare is a key social media tool for educating target audiences during a public involvement campaign for your energy or [...]

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Using Facebook for Energy and Utility Project Siting

Posted by Brian Lee on January 15, 2015 in Social media

Introduction Facebook’s popularity, along with its ability to combine photos, videos and commentary, makes it a requisite social media tool for any energy and utility project, especially those that require public involvement. Why Use Facebook for Energy and Utility Project Siting Let’s start by explaining that Facebook is best used for customer retention, not customer [...]

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Instagram Trumps Twitter’s Numbers

Posted by Taylor Thomas on December 12, 2014 in Social media

This week, it was reported Instagram now has 300 million monthly active users, bypassing Twitter’s 284 million. Some might find those numbers odd, considering how often the media urges users to tweet instead of sending in a picture. However, personally I find Instagram visually easier to look at and understand. When I log into the [...]

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Manage your Facebook News Feed

Posted by Taylor Thomas on November 14, 2014 in Social media

According to Facebook product manager Greg Marra, there are about 1,500 different stories that can appear in a users News Feed on any given day. However, because of the algorithms behind the program, users only see about 150. If you’re one of many thinking how nice it would be to manage your News Feed, you’re [...]

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Competitor to Facebook?

Posted by Taylor Thomas on October 17, 2014 in Social media

Is there a new social network sheriff in town? At one point, creators of the ad-free social network Ello thought it could be the next big thing. However since it launched a few weeeks ago, user numbers have seemed to collapse. Ello launched in August by invitation-only to roughly 90 users. Creators thought in a [...]

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Using Social Media for Business

Posted by Brian Lee on August 14, 2014 in Social media

Anyone who has ever written a book knows it’s easier said than done. But a vision came true this month as we published our first e-book, Using Social Media for Business. Here’s a description of it: Social media is an integral part of marketing your business or organization, but which tools should you choose to [...]

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