Media accuracy

Posted by Brian Lee in Media |

Before reporters tweet, they need to double-check for accuracy, just like they would before publishing an article or going on air. After the Badgers basketball team won on Tuesday, they improved to 2-1, not 1-0, in the Big Ten Conference:

ch 3 tweet

What makes this tweet worse is the media outlet retweeted its reporter, so that’s another set of eyes that didn’t bother to fact check.

It’s also important to review your website from time-to-time to make sure there aren’t any mistakes after the fact. Otherwise, you could end up with something like this:

do not publish 2

That’s similar to the recent mistake the Cambridge News had with its print edition, as seen in this Press Gazette photo:

Cambridge News

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