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How Hotels Can Measure Internal Communication Efforts

Posted by Taylor Kennedy on July 18, 2017 in Public relations

INTRODUCTION A study by Staffbase revealed that good internal communication provides constant feedback and purpose, which increases employee engagement, which in turn decreases turnover rates and ultimately saves the company money. At the same time, when your hotel employees are happy, so are your guests, according to Forbes. Here are ways hotels can measure its internal […]

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In Hospitality, Customer Service is Everyone’s Responsibility

Posted by Brian Lee on April 12, 2017 in Marketing, Public relations

INTRODUCTION In a survey by American Express, 7 in 10 Americans said they were willing to spend more with companies they believe provide excellent customer service. This is especially important for hotels, B&Bs and resorts. It is the responsibility of every employee–from the front desk to the housekeeping–to provide a high-quality, memorable experience for each and […]

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How to Rebrand Your Hotel

Posted by Brian Lee on February 7, 2017 in Branding

INTRODUCTION Did you recently take over an existing hotel? Have you lost your existing customer base? Or is it simply time to freshen things up? In regards to the importance of rebranding your hotel, resort or bed & breakfast, you must portray to guests that the changes will benefit them (vs. to your owners or shareholders). […]

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