Even though architecture, engineering and construction (AEC) companies are primarily B2B, it doesn’t mean they can’t be active on B2C-based social media platforms. A strong social media presence can brand your staff, promote your work and connect with prospective clients. Here are seven social media platforms your company should consider using: 1. Facebook. Instead of [...]
Until recently, Pinterest has been the social media site for dreamers. People shared and pinned their favorite images but were unable to take any action on those images. For example: A woman who pins fashion pictures of her favorite outfits could use those images for inspiration but was unable to determine where the clothing came [...]
Pinterest is one of the fastest growing social media sites. In January 2012, Pinterest became the fastest site in history to break through the 10 million unique visitor mark. The following month it broke into the top 30 websites in the country. An increasing number of companies are turning to Pinterest to engage with their [...]
I’ll admit it. I am a Pinterest addict. Over my winter break, I spent countless hours on the site, “pinning” recipes, clothes, photos from blogs, etc. to my “pinboards.” If you haven’t heard of Pinterest yet, you will soon. The site already has a reported 3.3 million users and is growing quickly. Many companies like [...]
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